Privacy Policy

This Privacy Policy describes how EmberTCG ("we", "us", "our") collects, uses, and shares personal information when you visit or make a purchase from this Store. This policy is designed to comply with global privacy standards, including the California Consumer Privacy Act (CCPA/CPRA), the UK and EU General Data Protection Regulations (GDPR), and the Canadian Personal Information Protection and Electronic Documents Act (PIPEDA).

• Order and contact details you provide: name, email, shipping/billing address, and phone number.
• Account information if you create an account: login credentials and saved preferences.
• Payment information, which is collected and processed by our payment processor — we do not store full card numbers.
• Usage and device data collected automatically, such as IP address, browser type, pages viewed, and cookies / similar technologies.

• To process and fulfill your orders, including payment, shipping, and order confirmations.
• To provide customer support and respond to your requests.
• To send transactional messages and, where you have opted in, marketing communications.
• To detect and prevent fraud and to keep the Store secure.
• To comply with our legal obligations.

If you are located in the European Economic Area (EEA) or the United Kingdom (UK), we process your personal information under the following legal bases beneath the General Data Protection Regulation (GDPR):

• Performance of a Contract: To process and fulfill your orders, manage your account, and provide customer support.
• Consent: For marketing communications and the placement of non-essential cookies (such as Google Analytics), where you have given explicit permission.
• Legitimate Interests: To protect our Store from fraud, secure our network, and understand how visitors interact with our content.
• Legal Obligation: To comply with tax, accounting, and anti-money laundering laws.

We share personal information with service providers who help us operate the Store — for example, payment processors, shipping carriers, and analytics providers — only as needed to perform those services. We may also disclose information to comply with the law or to protect our rights. We do not sell your personal information. While we do not sell your personal information for money, our use of third-party analytics cookies (such as Google Analytics) may be classified as "selling" or "sharing" personal information for targeted advertising under California and other state privacy laws. If you are a California resident, you have the right to opt out of these disclosures.

We use cookies and similar technologies to operate the Store, remember your preferences, and understand how the Store is used. You can control cookies through your browser settings; disabling some cookies may affect Store functionality.

We retain personal information for as long as needed to fulfill the purposes described in this policy, including to satisfy legal, accounting, or reporting requirements. Specifically, we retain customer account data and order history indefinitely to provide a seamless customer experience, manage long-term warranties or product issues, and maintain accurate internal business and tax records. You may request the deletion of your account and personal data at any time by contacting us.

Depending on where you live, you may have the right to access, correct, delete, or port your personal information, and to object to or restrict certain processing. To exercise any of these rights, contact us at [email protected]. We will respond as required by applicable law.

EmberTCG is located in the United States. If you visit or shop from outside the United States, please note that your personal information will be transferred to, stored, and processed in the U.S. We use appropriate legal safeguards, such as the European Commission’s Standard Contractual Clauses, to ensure your data remains protected according to global standards.

The Store is not directed to children under the age defined by applicable law, and we do not knowingly collect personal information from them. If you believe a child has provided us personal information, contact us so we can delete it.

We may update this Privacy Policy from time to time. The "Last updated" date above reflects the most recent revision.

Questions or privacy requests? Contact EmberTCG at [email protected].